Greg Fahey, GM of Hampton Men's Basketball

kevintarca
Oct 31
2 min read

Sports Business Secrets

Season 5 || Episode 552

Today we’re joined by Greg Fahey, General Manager and Associate Head Coach of Hampton University’s Men’s Basketball team.

Greg’s basketball journey began at Marist College, where he served as a manager for the men’s basketball team while earning his degree. From there, he dove into coaching at New Jersey powerhouse St. Benedict’s Prep, moved to the Division III level at FDU, and gained grassroots experience on the EYBL circuit with the Albany City Rocks.

He later joined Ed Cooley’s staff at Providence, then took on multiple roles at Siena College, eventually reuniting with Coach Cooley at Georgetown as the Special Assistant to the Head Coach.

Greg is now entering Year 2 at Hampton, adding to his responsibilities with the newly minted title of General Manager — a role that reflects the growing evolution of college basketball programs and how they operate behind the scenes.

He’s coached at nearly every level of the game, giving him a unique 360° perspective on what it takes to build, sustain, and evolve a successful program.

Greg also hosts his own podcast and recently launched a newsletter, both offering thoughtful insight into leadership, culture, and the business of college basketball.

🎙️ In this episode, we talk about:

What Greg has learned from his various coaching roles and titles
An overview of Hampton University and the HBCU basketball landscape
His day-to-day responsibilities as General Manager at Hampton
Creative ways programs are raising money and building sustainable support systems
How he approaches recruiting, player development, and roster retention
The key stats and metrics he tracks — and how they help evaluate player value
The future of NIL and how it’s reshaping the GM position in college basketball
The biggest lessons he’s learned across every level of the game